SportDOG® Brand Renews National Sponsorship of the Nation’s Leading Upland Conservation Group Through 2023

Pheasants Forever & Quail Forever is proud to announce SportDOG® Brand as a renewing national sponsor for the next three years and the official tracking/training e-collar brand of “The Habitat Organization.” The partnership provides SportDOG Brand with a wide array of marketing opportunities to educate the organization’s members and supporters about their innovative line of training products. In return, SportDOG Brand reaffirmed their financial commitment to the organization’s conservation mission.

“Bird dogs draw an immeasurable amount of love and passion out of our supporters for conservation,” stated Chris Kalis, director of corporate partnerships for Pheasants Forever & Quail Forever. “Being able to partner with a company like SportDOG Brand demonstrates our mutual appreciation for the role bird dogs play in a hunter’s life, as well as for the support we receive from SportDOG Brand in our conservation projects.”

“Pheasants Forever and Quail Forever are leaders in conservation, and we are proud to have been associated with them since 2004,” explains Darrell Douglas, Associate Director for SportDOG Brand. “This partnership makes so much sense for us because our teammates are made up of people just like PF/QF members – that is, passionate about sporting dogs and hunting with them. The work they do as dedicated conservationists ensures that we all will have places to train and hunt with our bird dogs in the future.”
In addition to print publication advertising, the following highlights key components to the relationship between SportDOG Brand and Pheasants Forever/Quail Forever:
  • Pheasants Forever & Quail Forever’s “On the Wing” Podcast – SportDOG Brand will be featured on the podcast as a sponsor and content contributor.
  • National Pheasant Fest & Quail Classic– SportDOG Brand will be recognized as a gold sponsor and co-presenting sponsor of the Bird Dog Bonanza Stage at the annual National Pheasant Fest & Quail Classic.
  • SportDOG Brand Chapter Program – As a national sponsor, SportDOG Brand will support the organization’s grassroots chapter network by offering a wide selection of dog training products to help volunteers raise funds for critical conservation projects.
  • Bird Dogs for Habitat Sponsorship– SportDOG Brand will be the tracking and training e-collar partner for the Bird Dogs for Habitat campaign during the month of April, challenging upland hunters to cast a vote and donate on behalf of their favorite sporting breed.
The three-year national sponsorship kicks off on September 1 and includes a special product promotion in conjunction with the fall hunting season. Upland hunters can save $20 on the SportDOG Brand SportTrainer® 1275 e-collar, and $40 on the SportHunter® 1825X e-collar. For more information, visit
About SportDOG® Brand
SportDOG Brand is owned by Radio Systems Corporation®, a manufacturer of electronic dog-training gear and accessories, based in Knoxville, Tennessee. SportDOG product Lines include training e-collars, GPS tracking and training systems, bark-control collars, containment systems, Launcher electronics and other training aids.
About Pheasants Forever
Pheasants Forever, including its quail conservation division, Quail Forever, is the nation's largest nonprofit organization dedicated to upland habitat conservation. Pheasants Forever and Quail Forever have more than 132,000 members and 760 local chapters across the United States and Canada. Since creation in 1982, Pheasants Forever has spent over $900 million on 550,000 habitat projects benefiting 19 million acres nationwide.
Media Contact
Jared Wiklund
(651) 209-4953

Photo Credit: Lee Thomas Kjos, Kjos Outdoors