Pheasants Forever Plugs In Outdoor Channel as New National Sponsor

"The Habitat Organization" teams with America's Leader in Outdoor TV

Pheasants Forever (PF) announces the stars of Pheasants Forever Television – pheasants, quail, bird dogs, and wildlife habitat conservationists – will return for a fourth season of the popular outdoor show, coming to Outdoor Channel in 2008.

Pheasants Forever (PF) announces the stars of Pheasants Forever Television – pheasants, quail, bird dogs, and wildlife habitat conservationists – will return for a fourth season of the popular outdoor show, coming to Outdoor Channel in 2008.

Saint Paul - July 24 -

Pheasants Forever (PF) and Quail Forever (QF) are proud to announce that Outdoor Channel is the organization's newest national corporate sponsor. The partnership teams the organization's conservation mission with Outdoor Channel's goal of delivering a conservation message to sportsmen and women across the country.

The fourth season of Pheasants Forever Television (produced by Ron Schara Enterprises) recently debuted on Outdoor Channel and is currently airing on Thursdays at 10PM CDT / 11PM EDT, Fridays at 10AM CDT / 11AM EDT and again on Saturdays at 5:30PM CDT / 6:30PM EDT. Outdoor Channel will also sponsor Pheasants Forever and Quail Forever's popular monthly eNewsletter, "On The Wing," beginning with the July edition. The eNewsletter is free to subscribers at www.PheasantsForever.org or www.QuailForever.org.

"Outdoor Channel is proud to partner with Pheasants Forever and Quail Forever," said Tom Hornish, COO at Outdoor Channel. "Together, we can make a tremendous difference in educating people about conservation. This is only the beginning of a long, successful relationship."

Pheasants Forever and Quail Forever's mission – the protection and enhancement of pheasant, quail, and other wildlife populations in North America – is accomplished in part through public awareness and education, and the new partnership with Outdoor Channel will help further that mission. "Pheasants Forever and Outdoor Channel have a common vision, and that's to better tell the great stories about people and the outdoors that only exist through conservation," said Greg Emerick, PF/QF Director of Corporate Sales.

Outdoor Channel is America's Leader in Outdoor TV, offering programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle. The network can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic new website. Outdoor Channel is a wholly owned subsidiary of Outdoor Channel Holdings, Inc. (NASDAQ GM: OUTD). For more information about Outdoor Channel, please visit www.OutdoorChannel.com.

Pheasants Forever and Quail Forever are non-profit conservation organizations dedicated to the protection and enhancement of pheasant, quail, and other wildlife populations in North America through habitat improvement, land management, public awareness, and education. PF/QF has more than 129,000 members in 700 local chapters across the continent.

Anthony Hauck (651)209-4972

Pheasants Forever is a non-profit conservation organization dedicated to the protection and enhancement of pheasants, quail and other wildlife populations in North America through habitat improvement, land management, public awareness and education. Such efforts benefit landowners and wildlife alike.